Adthena

Adthena

Adthena

13 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Adthena	Score 6.2 out of 10	N/A	Adthena from the company of the same name in London is a marketing intelligence tool for search marketing focusing on keyword research, analysis, and suggestion for optimizing the budgeting and management of pay per click (PPC) advertising campaigns. Adthena algorithmically searches industry-relevant keywords and also the actual ad copy appearing in search engines, a less seen feature used for competitive analysis and brand differentiation (i.e. so your ads appear or do not appear like your…	N/A

Pricing

Adthena

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Adthena
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

Entry-level Setup Fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	Adthena

Best Alternatives
	Adthena
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User Ratings
	Adthena
Likelihood to Recommend	8.0 (0 ratings)
Support Rating	8.0 (0 ratings)

User Testimonials
	Adthena
Likelihood to Recommend	Great for competitive reporting for SEM clients. I use it for all my monthly performance reports to pull out specific insights on how we compare to competitors on top keywords and categories and where we have room to improve. AdGooroo allows me to format really specific and impactful recommendations that impress the client. Incentivized Verified User Anonymous Read full review
Pros	Share of Search Period on Period Change in SOS Easy Interface Incentivized Raven Wheatley-Hawkins Digital Marketing Manager Read full review
Cons	I wish their graphs/infographics were more ready to use so I could quickly drop into presentations instead of having to format or re-do them myself. Has a bit of a high learning curve. There is a limit on the number of keywords you can upload. For large clients there shouldn't be a cap. I want to be able to upload all of my client's keywords. Incentivized Verified User Anonymous Read full review
Support Rating	Our Kantar rep is great and very responsive overall. It is hard to get on-site training and preferred pricing with them, but at the end of the day, I am helpful that they are around. Incentivized Joseph Alleruzzo Associate Director, Client Leadership for Michelin Read full review
Alternatives Considered	You see more insight (over time, period on period growth) and save time compared to platforms which looks at the search volume as it stands and you have to work out the SOS manually. Incentivized Raven Wheatley-Hawkins Digital Marketing Manager Read full review
Return on Investment	Ability to show competitive spend to clients for increased budget requests. Save time on keyword ideas. Incentivized Joseph Alleruzzo Associate Director, Client Leadership for Michelin Read full review
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