| Product | Rating | Most Used By | Product Summary | Starting Price |
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 AdRoll | Score3.7 out of 10 | N/A | AdRoll provides a platform, performance, and services to meet companys' marketing goals while streamlining marketing operation. Solutions technologies for brand awareness, retargeting, and abandoned cart recovery. And the AdRoll Cross-Channel Performance Dashboard displays campaigns holistically so users can analyze performance, run reports, gather insights. | $40 per month |
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| Considered Both Products | Chose AdRoll Adroll is much easier to use. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll AdRoll helped me bypass google $50k lifetime spend to upload an email list to retarget my email list. And also helped combine stats from FB and Google and its partner in one place. But if you want more functionality or are heavy in ads, you might need to go directly to FB and … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll Adroll is slightly better than Criteo, in my opinion. Criteo, only does web ads right now, which is frustrating if you are also running social campaigns. Adroll continues to be a one stop shop for all advertising campaigns and is extremely convenient in that regard. Criteo … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll Google Ads is our primary channel of advertising but we ran tests of our Dynamic Google retargeting vs Adroll and Adroll outperformed the Google retargeting. AdRoll was an easier process to get set up and start converting. We also found that the support from AdRoll outperformed … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll AdRoll has been used by a few of our clients for a long time now, but I'm not sure it has ever proven as valuable as the other advertising platforms. We have continued to use it because it is inexpensive (and because it says it drives a lot of revenue), but it is a minimal … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll AdRoll stacks up really well against other similar providers, as its main retargeting engine is unmatched in the marketplace. It is also super easy to use and intuitive to set up and manage ad campaigns at scale - as opposed to some other platforms that can get difficult to … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll AdRoll allows you to target a broader set of websites than Google Ads does. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll AdRoll is perhaps the best for very small businesses (less the 50 employees), is the easiest to set-up and administer. Google Marketing I would rate the best overall tool - excels with future product direction, campaign management, and targeting. Criteo has perhaps the best … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll I always found the Perfect Audience interface confusing. I’m sure it’s a great tool, but if you can’t use it nothing else will be of benefit. Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll AdRoll offers an easy campaign management system and with the ability to segment via website pages and audience targeting, AdRoll is superb for retargeting. Conversions can be set up in numerous ways and offer solid tracking/accountability. You also do not need to worry about … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info Chose AdRoll In some ways we've been looking at AdRoll as an alternative to running ads direct with Facebook. The biggest thing AdRoll has going for it is that their own network has reach beyond the Facebook ad network. It also provides a central place to run FB ads and display ads and … Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info |
| Key User Insights | |
| Would buy again | |
80% Would buy again 12 Answers | |
| Delivers good value for the price | |
92% Delivers good value for the price 12 Answers | |
| Happy with the feature set | |
87% Happy with the feature set 13 Answers | |
| Lived up to sales and marketing promises | |
92% Lived up to sales and marketing promises 11 Answers | |
| Implementation went as expected | |
92% Implementation went as expected 12 Answers | |
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| Small Businesses |  Google Ad Manager Score8.5 out of 10 |
| Medium-sized Companies | Google Campaign Manager 360 Score9 out of 10 |
| Enterprises |  Adobe Advertising Cloud Score8.6 out of 10 |
| All Alternatives | View all alternatives |
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| Likelihood to Recommend | 1.1 |
| Likelihood to Renew | 7.0 |
| Usability | 8.0 |
| Support Rating | 1.0 |
| Implementation Rating | 8.0 |
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