Adobe offers their video editing platform Adobe Premiere Pro, supporting video and audio editing as well as VR presentations, available as part of the company's Creative Cloud suite or as a standalone application.
Adobe Premiere Pro seems to be industry standard for video editing. For any type of video promotion or production Premiere is a great software for tidying up and correcting video color and audio as well as an easy editor to bring multiple clips together into a seamless production. Because it is the professional version, for casual video editing it may be too much program.
GPU utilization- While Premiere utilizes the GPU occasionally and during exports, it's mostly a CPU intensive program. Unless you have a powerful CPU, your computer may struggle to playback high-resolution footage.
The Graphics panel is very useful and has come a long way but still needs some work. I need more templates available to me since I'm paying monthly for this service.
Adobe Premiere Pro saves time and cost and it does a great job. When you see the output you know that you have made the right investment in the right application. Adobe does not require a lot of support to work good. There are thousands of videos in case you are looking for a particular thing to do during your work on your videos therefore it is well supported.
Premiere Pro is a very powerful tool, but it's not intuitive - it's virtually impossible to use without some kind of training or instruction. That being said, once you've learned how to use the product so that you can take advantage of its various video editing and creation options, it's an incredible program in terms of features and tools.
The customer support was extremely slow, being passed to multiple departments, having calls dropped and need to start all over. I basically had to hold THEIR hand through the process so they could fully understand the situation. The most effective part was when I finally spoke with someone who was able to access my computer and walk through the issues themself. However, they came to the same conclusion after an entire hour, and had no idea why or that it was an issue that could be escalated to the technical team. Ultimately this communicates that Adobe Premiere has no interest in refining their platform, which solidified my ZERO user confidence in this video editing platform.
We actually took time in 2020 to test out Final Cut Pro and DaVinci Resolve to see if they would be better suited for our department but ended up sticking with Premiere. Each has [its] strong suits, but the non-linear editing style of Resolve was too complicated to grasp when already working in linear programs for so long. Their features aren't as robust and Premiere (outside of color). Final Cut is always a great tool, but if we were to switch to using PC it would become a problem down the road. And not being able to seamlessly use After Effects within Final Cut was the final nail in the coffin.
It allows my company to produce products. Full stop. There is no more valuable tool than Premiere for our entire company.
Premiere's slow export time consumes the entirety of my computer. This means I often need to go to another machine to continue working. It's frustrating.
Premiere also slows down when handling videos larger than 1080p. This slows down my workflow. Every second of my workday needs to make things go faster. Anything that slows it down is a serious problem.