Adobe offers their video editing platform Adobe Premiere Pro, supporting video and audio editing as well as VR presentations, available as part of the company's Creative Cloud suite or as a standalone application.
$22.99
per month
Animoto
Score 8.7 out of 10
N/A
New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
Adobe Premiere Pro seems to be industry standard for video editing. For any type of video promotion or production Premiere is a great software for tidying up and correcting video color and audio as well as an easy editor to bring multiple clips together into a seamless production. Because it is the professional version, for casual video editing it may be too much program.
Animoto is great for small businesses or businesses, organizations or people with limited budgets. It allows you to create a professional looking video without having to invest in a lot of software or time learning advanced tools. The templates make it easy to start from a framework that someone else designed, and it helps set a foundation for a professional looking video.
Helps any audience Tell Their Story: A handful of still pics can be uploaded, then in just a few clicks you can add music, choose a theme, tweak as needed: done!
Visually augments the creative process of defining exactly the message marketing is looking to capture. While words can mean different things to different people, visuals are a very effective communication tool. Animoto lets you test, change, test again and learn so much more about your audience in the process.
Our "Who I Am" use of Animoto that drove a higher rate of engagement with our millennial audience that we're challenged with defining the answer to that question.
Endless applications in every division: Product Engineering, who want to design their GoToMarket strategy, HR who would use it in a Promotion/Employee Awards program or Training Departments.
GPU utilization- While Premiere utilizes the GPU occasionally and during exports, it's mostly a CPU intensive program. Unless you have a powerful CPU, your computer may struggle to playback high-resolution footage.
The Graphics panel is very useful and has come a long way but still needs some work. I need more templates available to me since I'm paying monthly for this service.
Adobe Premiere Pro saves time and cost and it does a great job. When you see the output you know that you have made the right investment in the right application. Adobe does not require a lot of support to work good. There are thousands of videos in case you are looking for a particular thing to do during your work on your videos therefore it is well supported.
Premiere Pro is a very powerful tool, but it's not intuitive - it's virtually impossible to use without some kind of training or instruction. That being said, once you've learned how to use the product so that you can take advantage of its various video editing and creation options, it's an incredible program in terms of features and tools.
The customer support was extremely slow, being passed to multiple departments, having calls dropped and need to start all over. I basically had to hold THEIR hand through the process so they could fully understand the situation. The most effective part was when I finally spoke with someone who was able to access my computer and walk through the issues themself. However, they came to the same conclusion after an entire hour, and had no idea why or that it was an issue that could be escalated to the technical team. Ultimately this communicates that Adobe Premiere has no interest in refining their platform, which solidified my ZERO user confidence in this video editing platform.
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
We actually took time in 2020 to test out Final Cut Pro and DaVinci Resolve to see if they would be better suited for our department but ended up sticking with Premiere. Each has [its] strong suits, but the non-linear editing style of Resolve was too complicated to grasp when already working in linear programs for so long. Their features aren't as robust and Premiere (outside of color). Final Cut is always a great tool, but if we were to switch to using PC it would become a problem down the road. And not being able to seamlessly use After Effects within Final Cut was the final nail in the coffin.
iMovie comes standard on most Macs, though it is not nearly as intuitive/user-friendly for the first-time video editor as Animoto is. Also, iMovie doesn't have a library of usable stock images and music clips like Animoto, which is worth the price of subscription alone.
It allows my company to produce products. Full stop. There is no more valuable tool than Premiere for our entire company.
Premiere's slow export time consumes the entirety of my computer. This means I often need to go to another machine to continue working. It's frustrating.
Premiere also slows down when handling videos larger than 1080p. This slows down my workflow. Every second of my workday needs to make things go faster. Anything that slows it down is a serious problem.
