Adobe Creative Cloud Express (formerly Adobe Spark) is a task-based, web and mobile product used to create and share rich multimedia content – from social media posts and stories to invitations to marketing materials like logos, flyers and banners.
$0
Animoto
Score 8.7 out of 10
N/A
New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
$0
per month
Pricing
Adobe Express
Animoto
Editions & Modules
Free
$0.00
Premium
$9.99 / $99.99
per month
Teams
$9.99
per month per user
Free
$0.00
per month
Professional
$29.00
per month
Team
$79.00
per month
Offerings
Pricing Offerings
Adobe Express
Animoto
Free Trial
Yes
No
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
Contact Adobe directly for Enterprise pricing plan details.
Adobe Creative Cloud Express was chosen for us by somebody else in the organization, but I still really like it. Though I do like Canva, I'm so used to Adobe Creative Cloud Express now I'd never go back. We used to use Animoto (free version) and I do miss some of the …
Express is a great product for anyone that is more of a design novice than a seasoned designer. The tools can help you do lots of complex things that used to take lots of work very quickly. For example the 'Remove Object' and 'Remove background' tools work very well amazingly fast. You don't need to painstakingly trace around objects or worry about accidentally including something you didn't want.
Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
Canva has a better interface, in my opinion... I like that this one is friendly to Adobe users, but I would likely recommend Canva to someone who's never used design software for a complete beginner.
Removing the background from images doesn't always work well. I almost always need to switch to Photoshop for this.
The touch screen interface could be better; graphics on mobile apps are tough in general but specifically, the iPad interface could use some improvement.
Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time.
I use it daily for almost all my marketing needs. So far it is the program that has the most and best to offer for what I need and is the easiest to use
The overall usability of the software was strong. The application, especially relative to other Adobe services like Photoshop that can demand a lot of knowledge and skill, was highly easy to use. At the same time, that also speaks to the somewhat limited amount of customization opportunities that allow content designers to truly create content that is dynamic, engaging, and different than the standard stuff that floods our vision every day.
Because adobe is so widespread the community support is amazing. I have never actually used adobe support short of their website, but I go to youtube a lot to get my questions answered. You can google any problem you have and not have any issues finding an answer. In my opinion, community support is much more meaningful and helpful than support directly from the company
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
The Adobe Express Creative Cloud (premium) version is all you need. But even the free version is so much easier to edit than in Canva. Canva is cool for certain projects that don't need too much editing (editing in Canva can cause migraines). But, almost no matter what I think up to create, I will almost always open up AE rather than struggling through the learning curve in Canva.
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
Adobe Creative Cloud Express is included with an Adobe Creative Cloud account. Our company has a corporate team membership so it is nice to have a professional and powerful tool that anyone on our team can use for free. The pricing structure of giving the tool away for free will be fundamental to users utilizing the tool. Similar tools, such as Canva, cost significantly more but do not offer the same features
The professional services for Adobe Creative Cloud Express is top notch and should be highly commended. I am thoroughly impressed with how far Adobe has come. In the past, I had several issues with how something were handled, but in the past few years things have been better than ever and they get no complaints from me
It has allowed us to complete more demos and projects in less time by being so flexible.
It has positively impacted our efficiency in delivering creatives such as YouTube thumbnails, event poster designs, Instagram story posts, etc to clients in a timely manner no matter where work takes us.
I would say the ROI has been seeing more projects completed and invoiced per month. I would estimate overall a 20% increase in volume on deliverables.
