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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Experience Platform Launch

    Score5.1 out of 10
    N/AAdobe Experience Platform Launch is a new "next-gen" tag management solution. Like Adobe's other tag management product, Dynamic Tag Manager, Launch is based on the acquisition of Satellite from Search Discovery in 2013. But Launch is built to facilitate a more open, integrated marketing technology stack. Launch plays nicely with Adobe and non-Adobe products. It includes an open API and a catalog of extensions (like an app store of pre-built integrations to other platforms) so that data can flow…N/A

    Treasure Data

    Score9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Treasure Data is an enterprise customer data platform (CDP) that reclaims customer-centricity in the age of the digital customer. It does this by connecting all data and uniting teams and systems into one customer data platform to power purposeful engagements.N/A
    Pricing
    Adobe Experience Platform LaunchTreasure Data
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Adobe Experience Platform LaunchTreasure Data
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    Adobe Experience Platform LaunchTreasure Data
    Considered Both Products
    Adobe
    No answer on this topic
    Treasure Data
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    13 Answers
    100%
    Would buy again
    10 Answers
    Delivers good value for the price
    92%
    Delivers good value for the price
    11 Answers
    100%
    Delivers good value for the price
    9 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    13 Answers
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    7 Answers
    100%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    100%
    Implementation went as expected
    9 Answers
    Features
    Adobe Experience Platform LaunchTreasure Data
    Security
    Comparison of Security features of Adobe Experience Platform Launch and Treasure Data
    Feature
    Adobe Experience Platform Launch
    7.8
    12 Ratings
    2% below category average
    Treasure Data
    -
    Ratings
    Role-based user permissions7.812 Ratings00 Ratings
    Tag Management
    Comparison of Tag Management features of Adobe Experience Platform Launch and Treasure Data
    Feature
    Adobe Experience Platform Launch
    7.8
    14 Ratings
    1% below category average
    Treasure Data
    -
    Ratings
    Tag library8.513 Ratings00 Ratings
    Tag variable mapping7.914 Ratings00 Ratings
    Ease of writing custom tags7.714 Ratings00 Ratings
    Rules-driven tag execution8.214 Ratings00 Ratings
    Tag performance monitoring7.512 Ratings00 Ratings
    Page load times7.613 Ratings00 Ratings
    Mobile app tagging7.812 Ratings00 Ratings
    Library of JavaScript extensions7.413 Ratings00 Ratings
    Data Management & Integrity
    Comparison of Data Management & Integrity features of Adobe Experience Platform Launch and Treasure Data
    Feature
    Adobe Experience Platform Launch
    8.0
    14 Ratings
    0% above category average
    Treasure Data
    -
    Ratings
    Event tracking8.614 Ratings00 Ratings
    Mobile event tracking7.711 Ratings00 Ratings
    Data distribution management7.911 Ratings00 Ratings
    Universal data layer8.513 Ratings00 Ratings
    Automated error checking7.410 Ratings00 Ratings
    Best Alternatives
    Adobe Experience Platform LaunchTreasure Data
    Small Businesses
    Google Tag Manager
    Score8.8 out of 10
    Twilio Segment
    Score8.3 out of 10
    Medium-sized Companies
    Google Tag Manager
    Score8.8 out of 10
    Adobe Real-Time CDP
    Score8.1 out of 10
    Enterprises
    Adobe Dynamic Tag Management (discontinued)
    Score10 out of 10
    Tealium Customer Data Hub
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Adobe Experience Platform LaunchTreasure Data
    Likelihood to Recommend
    8.6
    (14 ratings)
    9.0
    (90 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (5 ratings)
    Usability
    8.3
    (13 ratings)
    8.0
    (4 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.2
    (1 ratings)
    Support Rating
    7.0
    (13 ratings)
    8.2
    (7 ratings)
    In-Person Training
    -
    (0 ratings)
    6.4
    (1 ratings)
    Online Training
    -
    (0 ratings)
    7.3
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    6.4
    (2 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    7.3
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    7.4
    (2 ratings)
    User Testimonials
    Adobe Experience Platform LaunchTreasure Data
    Likelihood to Recommend
    Adobe
    It's great for reporting and putting data in one place. Building real-time profiles can help a business run better by understanding what is going on with its customers. I do not believe this would be as necessary for small businesses but would be good to implement with growth. I also wouldn't recommend this if you weren't going to put the work into fully utilizing their features.
    Incentivized
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    Treasure Data
    Treasure Data is well suited to integrating multiple data sources, including online and digital sources. It is also well suited to trigger audience activations to known customers based on their online activity, integrating 3rd party data, and activating target audiences to ad platforms.
    Incentivized
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    Pros
    Adobe
    • Easy and intuitive interface
    • Having different environments for development and testing
    • Simple integration of other tools by using the built-in connectors
    • Vast pallet of options to use as trigger and actions of the rules
    • Great flexibility for the user
    Incentivized
    Read full review
    Treasure Data
    • CDP provides a unified view of data from all touchpoints in the customer journey until a single customer uses the service. This feature is very helpful in making service decisions and direction.
    • It provides a variety of extensions to bring your data together in one place and helps you do this easily.
    • Kits provided by Treasure Box provide basic but helpful methods for further development of services.
    Incentivized
    Read full review
    Cons
    Adobe
    • The right amount of video tutorials.
    • While using Luma for learning purposes, it's hard because we do not have access to edit the script at the code end. If this is shown how we can extract data while we are learning it makes people learn faster.
    Incentivized
    Read full review
    Treasure Data
    • Documentation is not always fully update --> better off reaching to support for some topics that are not covered
    • Small bugs on the graphical user interface
    • If 2 people are editing on the same project simultaneously, the latter that saves the workflow overwrites the changes of the former one
    Incentivized
    Read full review
    Likelihood to Renew
    Adobe
    No answers on this topic
    Treasure Data
    I do think that we definitely will be renewing. We are putting major resources, time, and effort into Treasure Data becoming an extension of our organization, in many ways. We are working toward complete synergies with this product and leadership is very excited about the direction we are heading to be completely customer-centric.
    Incentivized
    Read full review
    Usability
    Adobe
    Adobe Experience Platform Launch is a difficult product to learn but once learnt, easy to jump from beginner to experienced level user very quickly. Every area of the product seems designed for the user, which translates to it being very usable and flexible. Product settings are always where you expect them to be, which makes things a lot easier to get used to!
    Incentivized
    Read full review
    Treasure Data
    It's a easy platform to use and give the user detailed logs about what is going on in the workflows, so someone that do not have a lot of experience can start to work with it. And also the master segment usability is awesome, as we can filter a lot of data the way we want.
    Incentivized
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    Reliability and Availability
    Adobe
    No answers on this topic
    Treasure Data
    As treasure data has a 24 hours support, every time we has big issues that impacts the zones, we do have immediatly support from the treasure data team, so I would say that we do not have any issues with availability
    Incentivized
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    Performance
    Adobe
    No answers on this topic
    Treasure Data
    Since treasure data has started having a huge amount of data, sometimes we do have problems with the workflows logs because we generate a lot of then. But with integrations I have not to complain, its really easy to integrate with other platforms.
    Incentivized
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    Support Rating
    Adobe
    They are quick to respond and are part of the reason why this resource is such a great tool. I am able to get the response and feedback I need with any issue or when trying to learn how to use a new tool properly. Really grateful for their responsiveness
    Incentivized
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    Treasure Data
    The technical team has a good hold on the nuances of the data related to our organization. I have found the online technical support on their site quite responsive including the L1 support. In cases where the L1 team isn't able to resolve, I have found they are prompt in getting the product team's input to get a quick resolution.
    Incentivized
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    In-Person Training
    Adobe
    No answers on this topic
    Treasure Data
    I was not here when treasure data was implemented to our company.
    Incentivized
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    Online Training
    Adobe
    No answers on this topic
    Treasure Data
    I wasnt here at the training in the start, but I had a few training with treasure data for a few functionalities, and they provided me god explanations and great documentations, eve if the project were in beta.
    Incentivized
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    Implementation Rating
    Adobe
    No answers on this topic
    Treasure Data
    Implementation was quick and our developers had very few issues with the SDK.
    Incentivized
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    Alternatives Considered
    Adobe
    I was not actively involved in the process of actually buying the tool. What I know is that Adobe Experience Platform Launch covered "the majority of our tickbox." Moreover, our responsible people really enjoyed the discussions with the people from adobe and were reassured that what we need can and will be delivered on the agreed dates.
    Incentivized
    Read full review
    Treasure Data
    We chose Treasure Data for the supreme customer service and lack of hidden costs. We don't need to manage any infrastructure or scale anything to meet customer demand. Treasure Data handles everything and makes it easy for us to integrate and focus on the tasks at hand. There may be cheaper options but we do not regret our decision to go with Treasure Data one bit.
    Incentivized
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    Scalability
    Adobe
    No answers on this topic
    Treasure Data
    In abi we do have a lot of data coming every day, so treasure data always give us god solutions and options that would fix the problem.
    Incentivized
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    Return on Investment
    Adobe
    • Improves ROI by allowing better data metrics to see what works/ doesn't work.
    • Increases productivity or number of emails sent out and drafted.
    • Decreases the amount of time it takes to draft emails and programs.
    Incentivized
    Read full review
    Treasure Data
    • We have built and supported our source of truth data tables using Treasure. This forms the foundation of our decision making.
    • Most of our Tableau data sources are created using a Treasure Data export which is executed by workflows on a daily basis which allows us to have visibility into day to day performance and communicate them to a wide variety of roles.
    • We load custom data into our Salesforce instance which allows us to trigger certain workflows and build accountability - i.e. a "Sale" will only count once a certain product driven event occurs which comes from data we pipe into Treasure and then into Salesforce.
    Incentivized
    Read full review
    ScreenShots

    Treasure Data Screenshots

    Screenshot of Out of the box integrations across advertising, CRM, databases, eCommerce, machine learning and more.Screenshot of Powerful query toolsScreenshot of Fast and easy audience builder