Adobe Experience Manager vs. OpenAsset

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adobe Experience Manager
Score 8.4 out of 10
N/A
Adobe Experience Manager is a combined web content management system and digital asset management system. The combined applications of Adobe Experience Manager Sites and Adobe Experience Manager Assets is offered by the vendor as an end-to-end solution for managing and delivering marketing content.N/A
OpenAsset
Score 8.0 out of 10
N/A
OpenAsset is a DAM tailored for AEC & Real Estate from the company of the same name in New York. A cloud-based Digital Asset Management designed for managing digital assets by property or project.N/A
Pricing
Adobe Experience ManagerOpenAsset
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Adobe Experience ManagerOpenAsset
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Adobe Experience ManagerOpenAsset
Features
Adobe Experience ManagerOpenAsset
Security
Comparison of Security features of Product A and Product B
Adobe Experience Manager
8.4
Ratings
2% above category average
OpenAsset
-
Ratings
Role-based user permissions8.40 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Adobe Experience Manager
8.0
Ratings
4% below category average
OpenAsset
-
Ratings
API7.80 Ratings00 Ratings
Internationalization / multi-language8.10 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Adobe Experience Manager
7.5
Ratings
2% below category average
OpenAsset
-
Ratings
WYSIWYG editor7.40 Ratings00 Ratings
Code quality / cleanliness6.70 Ratings00 Ratings
Admin section7.00 Ratings00 Ratings
Page templates7.60 Ratings00 Ratings
Library of website themes7.30 Ratings00 Ratings
Mobile optimization / responsive design7.80 Ratings00 Ratings
Publishing workflow8.10 Ratings00 Ratings
Form generator7.60 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Adobe Experience Manager
7.3
Ratings
1% above category average
OpenAsset
-
Ratings
Content taxonomy7.70 Ratings00 Ratings
SEO support7.10 Ratings00 Ratings
Bulk management7.20 Ratings00 Ratings
Availability / breadth of extensions7.50 Ratings00 Ratings
Community / comment management7.10 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Adobe Experience Manager
-
Ratings
OpenAsset
3.0
Ratings
81% below category average
Dashboards00 Ratings2.00 Ratings
Standard reports00 Ratings2.00 Ratings
Custom reports00 Ratings2.00 Ratings
Data exportability00 Ratings7.00 Ratings
Content analytics00 Ratings2.00 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
Adobe Experience Manager
-
Ratings
OpenAsset
8.5
Ratings
2% above category average
Uploading assets00 Ratings10.00 Ratings
Downloading assets00 Ratings8.00 Ratings
Categories00 Ratings10.00 Ratings
Asset storage00 Ratings10.00 Ratings
Asset sharing00 Ratings6.00 Ratings
Asset search00 Ratings8.00 Ratings
Tagging system00 Ratings10.00 Ratings
Content editing00 Ratings8.00 Ratings
Collections00 Ratings8.00 Ratings
User access00 Ratings10.00 Ratings
DAM Integrations00 Ratings9.00 Ratings
DAM API00 Ratings8.00 Ratings
Workflow automations00 Ratings6.00 Ratings
Related asset discovery00 Ratings8.00 Ratings
Best Alternatives
Adobe Experience ManagerOpenAsset
Small Businesses
Bloomreach - The Agentic Platform for Personalization
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Score 8.6 out of 10
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Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
MediaValet
MediaValet
Score 9.1 out of 10
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User Ratings
Adobe Experience ManagerOpenAsset
Likelihood to Recommend
8.5
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
8.2
(0 ratings)
-
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Availability
8.6
(0 ratings)
-
(0 ratings)
Performance
8.0
(0 ratings)
-
(0 ratings)
Support Rating
7.2
(0 ratings)
-
(0 ratings)
Implementation Rating
8.7
(0 ratings)
-
(0 ratings)
User Testimonials
Adobe Experience ManagerOpenAsset
Likelihood to Recommend
I'll answer the second one because I mean, the first one I don't have an issue with. The second scenario is we oftentimes have the need to spin off very small campaign style sites or sites that generate leads but are unbranded and that sort of thing. So that's hard to do in AEM because you have to then create another organization within AEM to do that. And we're talking about sites that are maybe five to 10 pages in size. So we've been investigating Edge, but then that's a different workflow, so we'd have to train people on that. So it would be nice if there was something within the AEM structure that could allow you to do something very similar to Edge, where you make some small micro sites that are not necessarily branded, that you could still host within the platform and not have to retrain everybody on a completely different platform.
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If you tag your items with keywords correctly, it is a great resource for quickly finding the digital assets you want. I had meticulously gone through all of our digital assets adding keywords for several categories which made searching for specific items very quick and easy, as well as relevant. OpenAsset is also great for automating the creation of PowerPoint presentations and data sheets. It is a project-based software meaning it works best for those in the AEC industry that sort and store digital assets based on the projects to which they are associated. If you are in a marketing firm or other non-project-based business model then another DAM system would likely work better for you.
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Pros
  • It allows us to scale so that we can make a change on a global footer. And it applies to all of the different property websites. It allows us to set up components and compartmentalize things in a way. The big thing is that it's scalable. And then it also ties into Adobe Analytics and other Adobe products. So we are a complete Adobe shop. Every Adobe product that we can use, we use. I don't think we do it for marketing so much, but for doing target testing and analytics, data scientists are using the same product and so it all speaks.
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  • Automated PowerPoint presentations
  • Automated data sheet generation
  • Searching for digital assets based on keywords, project types, location, and personnel
  • Maintaining albums for quick access to the most used project digital assets.
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Cons
  • easier way to make universal changes for multiple websites at a time (ie pushing out a new experience fragment to all as opposed to having to individually add to each site)
  • easier way to get site images to look and be sized exactly as I want directly from the site page editor
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  • You can create an album to share with those outside of your firm, but the only way to do this is to download files into a zip file. This is antiquated thinking. It would be much better if you could create an album that would generate a temporary web page that anyone outside of the organization could view by clicking on a link.
  • There are a number of legacy items that are no longer functional. OpenAsset needs to either make these functional or remove the options.
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Likelihood to Renew
We had and still have a fantastic experience using Adobe CQ. Lots of flexibility, great integration with other Adobe products we already use and a powerful technology make it a great fit for our corporate environment. Also as the community grows, it makes it easier to network with other developers and users to get new ideas on how to continue to get the best out of the software.
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No answers on this topic
Usability
Sure there are a few quirks in the interface, but once you learn them, building and editing pages is fast and efficient. Once you have the content and the planned design decided (how the pages will look and which components you will use), page builds and publishing are quick. I was able to build a 10-page specialized site with cards built using the list component in an afternoon
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No answers on this topic
Reliability and Availability
Being part of Adobe Suite means you are already notified when the tool has any outages. However, I have never faced unplanned outages. Whenever you face any issue with the site, it is clearly stated if there were any planned outages and how quickly you will be back to normal. So, I will say that even the outages are planned and managed in a great way like their other services.
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No answers on this topic
Performance
With respect to performance, Adobe experience manager is one of the best in the CMS space. We didn't observe frequent slowness on platform, however the systems which are accessing experience manager should be of good specifications without which slowness would be observed. Adobe experience manager works well in integration with other solutions, unless the destination application is designed to trigger frequent calls to AEM.
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No answers on this topic
Support Rating
Adobe Experience Manager, in all its capacity, is a great alternative to any other CMS you are using. It helps in rapid development and makes life easier for maintaining the website for multi-language sites. Technical know-how is eliminated at content authoring. Better documentation in terms of live examples with videos would be appreciated.
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No answers on this topic
Implementation Rating
Depending on your individual needs, It is really quite simple to create an authoring experience for a website that looks really good. I have been part of many implementations and many teams and have seen many projects that were super successful and others that were not implemented well. AEM has room for a lot of flexibility in the implementation process compared to other CMS like SharePoint
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No answers on this topic
Alternatives Considered
SSO is one fits all, so we don't have to have a separate SSO for each application of Adobe The integration with Analytics works perfectly and bring directly value really quickly Target remains more complicated to set up, but can also bring a lot of value once integrated with the rest of the Adobe platform The fact that the solution is Cloud services is also a big advantage for maintenance
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I have evaluated MediaValet on a couple of occasions. It is a much more budget-friendly system that is not necessarily project-specific in its architecture. It is much more general in nature in the industries it can target. OpenAsset's integration with Deltek Vantagepoint is a big selling point if you have both of those applications. If you don't have Vantagepoint, MediaValet might be a good alternative to consider.
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Return on Investment
  • Makes it easy to reuse components across multiple pages and site, which reduces the overhead needed to create all the individual components.
  • Improves business process agility by allowing users to easily create entirely new pages or content by using existing templates
  • Increases conversion rates across our sites by enabling a more consistent experience for users
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  • Made the creation of PowerPoint presentations and data sheets much quicker and easier
  • Allows for customization of keywords for different user groups.
  • Doesn't offer any useful reporting. We wanted it to tell us things like how often a particular image or project was referenced. It can't do that.
  • Easy uploading and tagging system.
  • Using the DAM as a liaison for populate the website with information from our CRM helped maintain consistency across channels.
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ScreenShots

Adobe Experience Manager Screenshots

Screenshot of AEM Forms - Creates an adaptive formScreenshot of AEM Forms - themes libraryScreenshot of AEM Forms - where to create a templateScreenshot of AEM Forms - the interactive communications editorScreenshot of Adobe Experience Manager Sites - document-based authoring enables marketers to create and publish content with familiar tools.Screenshot of Adobe Experience Manager Sites - Universal Editor, an advanced visual editor, empowers marketers to edit and publish content.