Adobe Business Catalyst was a cloud-hosted system for building and managing web content and online stores with a built-in CRM framework in addition to sales, service, and marketing features including eCommerce and Email Marketing tools. It has been end of life (EOL) since 2020.
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Salesforce CMS
Score 8.4 out of 10
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Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…
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Pricing
Adobe Business Catalyst (Discontinued)
Salesforce CMS
Editions & Modules
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No answers on this topic
Offerings
Pricing Offerings
Adobe Business Catalyst (Discontinued)
Salesforce CMS
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Adobe Business Catalyst (Discontinued)
Salesforce CMS
Features
Adobe Business Catalyst (Discontinued)
Salesforce CMS
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Adobe Business Catalyst (Discontinued)
6.6
Ratings
14% below category average
Salesforce CMS
10.0
Ratings
27% above category average
API
7.90 Ratings
10.00 Ratings
Internationalization / multi-language
00 Ratings
10.00 Ratings
Security
Comparison of Security features of Product A and Product B
Adobe Business Catalyst (Discontinued)
-
Ratings
Salesforce CMS
10.0
Ratings
21% above category average
Role-based user permissions
00 Ratings
10.00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Adobe Business Catalyst (Discontinued)
-
Ratings
Salesforce CMS
10.0
Ratings
26% above category average
WYSIWYG editor
00 Ratings
10.00 Ratings
Code quality / cleanliness
00 Ratings
10.00 Ratings
Admin section
00 Ratings
10.00 Ratings
Page templates
00 Ratings
10.00 Ratings
Library of website themes
00 Ratings
10.00 Ratings
Mobile optimization / responsive design
00 Ratings
10.00 Ratings
Publishing workflow
00 Ratings
10.00 Ratings
Form generator
00 Ratings
10.00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.
The Web Apps element of Business Catalyst is unique among hosted CMS systems. It helps us solve unique challenges without involving heavy-duty programmers.
As a Hosted CMS, it has a lot of great features without a ton of cost or liability being taken on which is important to us.
BC has a growing developer community and has made significant upgrades over the past few years, which don't end up costing us more, and would be very expensive or time consuming in a traditional CMS
Our client's like that it is from "Adobe" and that it has Dreamweaver integration. This provides them with a level of comfort that helps us sell the project.
Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
Organizations that are new to Salesforce need to be prepared for report building and other configurations. Customization is a great feature, but it can be overwhelming if not impossible for a brand new user.
Salesforce Trailhead is robust but can be confusing and overwhelming.
I'm currently comfortable with only using Salesforce CMS or any iteration on a desktop.
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
I would say that all things considered Adobe Business Catalyst is an excellent product. It does have some short-comings, but it is fantastic all around. It has a nice way of tying everything in your digital presence together nicely. If you do not have a ton of money to spend on a company website, and want things like e-mail marketing, analytics, a reliable web-site, then this is probably a very real option that should be considered. If you want a website that can grow with your company, this is also a great possibility. For smaller companies with less technical resources, I don't know if you could ask for a much better all in one solution. If you want something that can be completely customized, then there are better options out there, but they will be more expensive and require more technical knowledge to use well.
Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team members. Sonar was cheaper but Salesforce CMS is way more capable.
Surprisingly enough and despite having a second, less expensive hosting solution, a majority of our clients prefer to use the Adobe Business Catalyst solution. We are then able to enjoy the commissions that are returned as we sign up new customers for annual contracts.
Being able to store and utilize data that comes from web form submissions has been very helpful in customer retention since we became a partner in 2011. Since that time, we have only lost two clients. That's 3 times better than our other hosting solution.
Our largest negative impact has come from having only one choice in SSLs. For example, we had a great client in a local and growing bank. We spent 2 months getting the web site built to their specifications and we were very clear on the SSL situation. However, once the site went live, problems arose. In the past they had submitted their site to search engines with their secure URL and that was all that was indexed. Then when their customers searched for their site and clicked on the secure URL, it either showed that the site could not be found OR it said that they were entering to a site with an unverified SSL. People would then call the bank and complain. We then had to quickly move their site to another solution costing us days of re-development time and resources.