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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Act! CRM

    Score3.9 out of 10
    N/AAct! CRM (formerly Swiftpage) aims to empower small businesses to build and manage client relationships and leads, so the user always has a pipeline of new, repeat, and referral business under control. Users can manage their businesses with Act! CRM every day, since it’s more than a CRM – it’s designed to present everything needed to stay on top of relationships, see what’s most important and actionable, and run sales and marketing in one place.

    $30

    per month (billed annually) per user

    Microsoft Dynamics 365

    Score7.4 out of 10
    N/AMicrosoft Dynamics 365 is a CRM providing sales, marketing, and service functionality. It is offered as SaaS and on-premise. Dynamics 365 is part of the larger Dynamics suite of business intelligence and ERP products.

    $44

    per month

    Pricing
    Act! CRMMicrosoft Dynamics 365
    Editions & Modules
    Standard
    $30
    per month (billed annually) per user
    Act! Premium Desktop
    $39
    per month (billed annually) per user
    Professional
    $45
    per month (billed annually) per user
    Ultimate
    $60
    per month (billed annually) per user
    Advanced - Extra Features
    $399
    per user, per month (billed annually)
    No answers on this topic
    Offerings
    Pricing Offerings
    Act! CRMMicrosoft Dynamics 365
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Act! CRMMicrosoft Dynamics 365
    Considered Both Products
    ACT! LLC
    No answer on this topic
    Microsoft
    Chose Microsoft Dynamics 365
    Our decision was driven by the familiarity of Microsoft products to the end users. We were an Outlook Exchange server based company, which has recently migrated to Office 365. The integration of Dynamics to Outlook is ideal and provides ease of use for the end user.

    We were …
    Incentivized
    Key User Insights
    Would buy again
    57%
    Would buy again
    8 Answers
    88%
    Would buy again
    22 Answers
    Delivers good value for the price
    62%
    Delivers good value for the price
    8 Answers
    86%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    71%
    Happy with the feature set
    10 Answers
    88%
    Happy with the feature set
    22 Answers
    Lived up to sales and marketing promises
    58%
    Lived up to sales and marketing promises
    7 Answers
    86%
    Lived up to sales and marketing promises
    12 Answers
    Implementation went as expected
    50%
    Implementation went as expected
    6 Answers
    86%
    Implementation went as expected
    18 Answers
    Features
    Act! CRMMicrosoft Dynamics 365
    Sales Force Automation
    Comparison of Sales Force Automation features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    4.3
    4 Ratings
    57% below category average
    Microsoft Dynamics 365
    6.9
    70 Ratings
    11% below category average
    Customer data management / contact management5.04 Ratings8.069 Ratings
    Workflow management7.42 Ratings8.067 Ratings
    Territory management8.52 Ratings6.051 Ratings
    Opportunity management6.04 Ratings7.063 Ratings
    Integration with email client (e.g., Outlook or Gmail)1.04 Ratings7.066 Ratings
    Contract management1.01 Ratings7.052 Ratings
    Quote & order management2.02 Ratings6.048 Ratings
    Interaction tracking3.03 Ratings7.060 Ratings
    Channel / partner relationship management5.03 Ratings6.051 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    5.9
    2 Ratings
    24% below category average
    Microsoft Dynamics 365
    6.7
    55 Ratings
    12% below category average
    Case management1.72 Ratings6.051 Ratings
    Call center management8.12 Ratings7.045 Ratings
    Help desk management8.01 Ratings7.049 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    3.0
    4 Ratings
    87% below category average
    Microsoft Dynamics 365
    7.5
    67 Ratings
    1% below category average
    Lead management3.04 Ratings8.061 Ratings
    Email marketing3.04 Ratings7.062 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    4.0
    3 Ratings
    62% below category average
    Microsoft Dynamics 365
    8.3
    64 Ratings
    9% above category average
    Task management3.03 Ratings8.059 Ratings
    Billing and invoicing management4.02 Ratings8.044 Ratings
    Reporting5.03 Ratings9.053 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    5.0
    4 Ratings
    41% below category average
    Microsoft Dynamics 365
    7.0
    65 Ratings
    8% below category average
    Forecasting6.03 Ratings7.055 Ratings
    Pipeline visualization5.04 Ratings5.061 Ratings
    Customizable reports4.03 Ratings9.064 Ratings
    Customization
    Comparison of Customization features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    2.0
    4 Ratings
    116% below category average
    Microsoft Dynamics 365
    7.8
    67 Ratings
    4% above category average
    Custom fields3.04 Ratings8.165 Ratings
    Custom objects2.02 Ratings8.060 Ratings
    Scripting environment2.01 Ratings7.048 Ratings
    API for custom integration1.12 Ratings8.052 Ratings
    Security
    Comparison of Security features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    7.5
    3 Ratings
    10% below category average
    Microsoft Dynamics 365
    6.5
    62 Ratings
    24% below category average
    Single sign-on capability7.02 Ratings7.056 Ratings
    Role-based user permissions8.03 Ratings6.057 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    5.0
    4 Ratings
    38% below category average
    Microsoft Dynamics 365
    6.5
    56 Ratings
    12% below category average
    Marketing automation5.04 Ratings7.056 Ratings
    Compensation management00 Ratings6.029 Ratings
    Platform
    Comparison of Platform features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    1.0
    4 Ratings
    152% below category average
    Microsoft Dynamics 365
    7.0
    48 Ratings
    5% below category average
    Mobile access1.04 Ratings7.048 Ratings
    Social CRM
    Comparison of Social CRM features of Act! CRM and Microsoft Dynamics 365
    Feature
    Act! CRM
    -
    Ratings
    Microsoft Dynamics 365
    7.5
    37 Ratings
    2% above category average
    Social data00 Ratings8.036 Ratings
    Social engagement00 Ratings7.037 Ratings
    Best Alternatives
    Act! CRMMicrosoft Dynamics 365
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    Score6 out of 10
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    Score6 out of 10
    Medium-sized Companies
    Zendesk Sell
    Score8.8 out of 10
    Zendesk Sell
    Score8.8 out of 10
    Enterprises
    Daylite
    Score7.6 out of 10
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    Score7.6 out of 10
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    User Ratings
    Act! CRMMicrosoft Dynamics 365
    Likelihood to Recommend
    3.0
    (19 ratings)
    6.4
    (90 ratings)
    Likelihood to Renew
    1.0
    (2 ratings)
    8.0
    (20 ratings)
    Usability
    4.0
    (8 ratings)
    6.4
    (20 ratings)
    Support Rating
    1.7
    (14 ratings)
    8.0
    (11 ratings)
    Online Training
    -
    (0 ratings)
    7.5
    (2 ratings)
    Implementation Rating
    1.0
    (2 ratings)
    9.2
    (4 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    3.8
    (3 ratings)
    Professional Services
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Act! CRMMicrosoft Dynamics 365
    Likelihood to Recommend
    ACT! LLC
    Swiftpage ACT! would be well suited if you are using a desktop computing environment. ACT! is an old product and they were on the desktop for many years (and still are). Also, ACT! would also be well suited if you are not as concerned about implementing a CRM product that might require a little more training (e.g. if you had employees/salespeople that needed to be trained). Also, ACT! seems to be more generic than some of the industry focused products you see nowadays. For example, MethodCRM works well with non-profits that are on the cloud.
    Incentivized
    Read full review
    Microsoft
    Provides our company access to manage and customize the folds tailored to our needs. We needed to have certain paragraphs on certain paperwork per customer. MD 365 has those options to customize where needed and remove when not. The system is easy to navigate, and training can be done in a matter of days, even without prior knowledge of the system or similar systems.
    Incentivized
    Read full review
    Pros
    ACT! LLC
    • Integrated Email Marketing: For a small business, you can have a strong method to handle email marketing in an integrated non-disparate solution.
    • Tailoring: There are no limits on what data you can store in the system and the ease of making changes can be done by a nontechnical person.
    • User Interface: The tool is easy to get around in both the desktop (fat client) and (webclient) which both are quite similar in functionality.
    • Integration: The tool integrates with Word, Excel, and Outlook nicely. And, it integrates with Google Mail and Contacts. There is a nice selection of third party tools available for various needs like AddressGrabber which allows for easy input of contacts from various sources such as email signatures, webpages, etc.
    • Templates: I have enjoyed being able to store tons of various templates for letters which we use over and over for various communications like sales proposals, quotes, and nudging clients along the funnel and sales process.
    • Automation: SwiftPage ACT! has a small business automation engine which allows for reminders and workflow to be administered by the system. It's not as sophisticated as some enterprise workflow automation solutions but for the price it's an awesome addition.
    • Maintenance: Very rarely have a problem which needs to be dealt with and costs to upgrade are minimal at best. We hosted the system internally for the web client and implemented it ourselves initially but had upgrades subsequently done by a local partner simply due to time/cost scenario. In other words, less to have someone else do it.
    Read full review
    Microsoft
    • Best to use for AP - like in our organization, there are plenty of AP bills, so with Dynamics, we can quickly enter the same into the Excel utility, which means CSV-based upload, and then we can easily upload the same to the software. It's a time saver.
    • Best for Bank reconciliation - MS Dynamics makes Bank reconciliation easy. Banks can easily sync with software and easily get reconciled.
    • Generating invoices to customers and directly sending them to their inbox is easy with this software.
    Incentivized
    Read full review
    Cons
    ACT! LLC
    • The auto saving function is not great. It means a simple slip or mistype can change an entire record easily.
    • The reports are clunky and if you've changed the field names, that doesn't get reflected in the reports.
    • The interface is still clunky. It is hard to see all the information for a contact all in one place. It gets broken up too much.
    Incentivized
    Read full review
    Microsoft
    • Small learning curve, obviously. You won't figure this out in a day, a week, or even a month. But given time, you can learn to be an expert. Or you can always get a consultant or hire in somebody. But learning the tool isn't out of the questions by any means.
    • Licensing can be confusing at times and isn't cheap, but it is cheaper than Salesforce. Plus no additional fees for data calls to better integrate your D365 CE data with other systems.
    • The Classic user interface left a bit to be desired, but now with the much-improved Unified Interface, the web client and the mobile client look the same, much more modern, and have more flexibility and power behind them for customizers as well.
    Incentivized
    Read full review
    Likelihood to Renew
    ACT! LLC
    Once our current subscription expires, we no longer plan to use ACT. We are moving to a more complete CRM system that allows us, as a project based service company, to track projects, contacts, time and employees all with one software program. ACT has very limited modules to integrate these functions and therefore is no longer a good fit for us.
    Incentivized
    Read full review
    Microsoft
    CRM has allowed us to keep all of our data in one place that is easy for all users within the company to view. I came into the company after they had been using CRM for about 4 years. They have all said that since we have used this it has helped us control work processes better, it has allowed us to be able to track things so much better, and has been something that has helped unite many processes that used to be all over the place. We are currently using CRM 4.0 and are planning on upgrading in the next 18 months to the 2011 version. Support for 4.0 is almost all but dried up. Understandably so. Some of the customization we have done, and a plugins we use, are now contained within the 2011 version so we are looking forward to that upgrade. We use an email marketing company as well, and they primarily support the 2011 version, but their product connects and is integrated within CRM. This is a great benefit as well so that all of our marketing information can be contained in one location.
    Read full review
    Usability
    ACT! LLC
    ACT follows the basic rules you would expect for this type of software, but actually doing anything sophisticated with it is near impossible without assistance or training. Unless you use it regularly it is difficult to use. I wouldn't recommend it unless you have internal IT support and it will be used regularly.
    Read full review
    Microsoft
    The usability is easily adopted for users familiar with other Microsoft products. Dynamics 365 has several interfaces that cross over browsers and tablets. These multiple interfaces will be phased out and updated to a single unified interface eventually to provide the same usability across all devices. The backend configurations is slowly improving with the introduction of PowerApps compared to pre-D365 Online versions
    Incentivized
    Read full review
    Support Rating
    ACT! LLC
    There has been an ongoing problem with Google synchronisation which no one seems to be bothered about fixing, even though it clearly states on the website that the software synchronises with Google. When the customer-facing support team are on the phone, they are brilliant, it's the back-end development support which is severely lacking.
    Read full review
    Microsoft
    Our partner, Ledgeview Partners has been FANTASTIC to work with. They are always timely in their response and have taken time to understand our business and our specific needs. We've made a lot of advanced customizations and they have been a great help in making those updates.
    Incentivized
    Read full review
    Implementation Rating
    ACT! LLC
    Delay your upgrades! ACT appears to ship out new software with virtually no checking and no concern about bad installs do to their customers.
    Read full review
    Microsoft
    We used a data warehouse to house our data, and our IT team and implementation vendor worked diligently ahead of time to construct idea implementation plans. Out of millions of records- we had less than a dozen errors, which is remarkable. My major insight is simply having a group of completely devoted individuals working towards your goal who fully understand the desired outcome. Focused resources for implementation season are critical to success.
    Read full review
    Alternatives Considered
    ACT! LLC
    ACT! CRM is more cost effective than like a Salesforce, but that is for a reason, it lacks a lot of the functionality that a Salesforce has. Pipedrive is actually another cost effective platform I've been evaluating as a potential ACT! CRM replacement. I like it's modern day look and feel versus ACT!.
    Incentivized
    Read full review
    Microsoft
    Microsoft Dynamics was part of a system overhaul for a local school, and we looked at many products. If we had used it for a company with low turnover, then it might have been more feasible. They needed something a new person could learn quickly, someone who might also be learning marketing terms at the same time - especially if there is nobody to train the individual now expected to know the system. Similar issues occurred with all of these programs (we called it being too big for their britches), and one of the bigger things we liked was that it is more compatible with MS Office products in both technical and visual appeal. If you have a steady employees who use a CRM consistently, low turnover, and those who are very familiar with Office products, Dynamics would be the smartest option for you. Unfortunately, this was just not true for the school environment
    Incentivized
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    Contract Terms and Pricing Model
    ACT! LLC
    No answers on this topic
    Microsoft
    On our purchase, I'd been interrogated about our usage. Our needs are met by Microsoft Dynamics 365, which is simple to use. With so much data and information available, we must ensure that it is presented correctly to managers. Due to a lack of use, we don't have to spend as much money on Salesforce.
    Read full review
    Professional Services
    ACT! LLC
    No answers on this topic
    Microsoft
    My company's preferred program right now is Microsoft Dynamics 365. We use it to keep track of customers and important sales metrics in a streamlined manner. Anyone familiar with CRMs will find the tool extremely useful. Considering that we have a good turnover, this product will be used for its basic segments. As a result, there are few chances of error with Microsoft dynamics because it is so easy to use. Many options for recording data on these leads are available. It meets our needs and pays off.
    Read full review
    Return on Investment
    ACT! LLC
    • It's been easy to keep track of progress of goals with the software. This provides the opportunity to know what is working and what is not.
    • We have had to adjust a lot of things since the Virus issue took a foothold, but it is providing invaluable to make those adjustments.
    • Our ROI has increased at least 30%.
    Incentivized
    Read full review
    Microsoft
    • For those without a centralized, all in one solution for major HR, Finance and other departments, Microsoft Dynamics 365 has vastly improved employee time utilization and profit.
    • Migrating clients from on-premise to the cloud has reaped benefits including better security, no unscheduled downtime and frequent updates to functionality.
    • Those transferring from cheaper solutions have lost money in the aim to be better integrated with other Microsoft products and AI they don't really utilize.
    Incentivized
    Read full review
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