TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Acoustic Content

    Score1.2 out of 10
    N/AAcoustic Content (formerly Watson Content Hub) gives business owners the power to create, robust and consistent brand experiences using cloud-based, cognitive content management capabilities. Marketing and merchandising professionals can quickly select content to create relevant offers delivered across multiple channels, such as mobile, web-based or email. Acoustic is an independent spun off from IBM Watson Marketing in 2019.N/A

    Salesforce CMS

    Score8.4 out of 10
    N/ASalesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A
    Pricing
    Acoustic ContentSalesforce CMS
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Acoustic ContentSalesforce CMS
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Acoustic ContentSalesforce CMS
    Considered Both Products
    Acoustic
    No answer on this topic
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    56 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    44 Answers
    Happy with the feature set
    No answers on this topic
    97%
    Happy with the feature set
    57 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    26 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    24 Answers
    Features
    Acoustic ContentSalesforce CMS
    Security
    Comparison of Security features of Acoustic Content and Salesforce CMS
    Feature
    Acoustic Content
    8.4
    3 Ratings
    4% above category average
    Salesforce CMS
    10.0
    25 Ratings
    22% above category average
    Role-based user permissions8.43 Ratings10.025 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Acoustic Content and Salesforce CMS
    Feature
    Acoustic Content
    8.4
    3 Ratings
    10% above category average
    Salesforce CMS
    10.0
    24 Ratings
    27% above category average
    API8.33 Ratings10.024 Ratings
    Internationalization / multi-language8.43 Ratings10.020 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Acoustic Content and Salesforce CMS
    Feature
    Acoustic Content
    8.6
    3 Ratings
    11% above category average
    Salesforce CMS
    10.0
    21 Ratings
    26% above category average
    WYSIWYG editor7.43 Ratings10.018 Ratings
    Code quality / cleanliness8.33 Ratings10.020 Ratings
    Admin section8.33 Ratings10.018 Ratings
    Page templates8.33 Ratings10.019 Ratings
    Library of website themes9.03 Ratings10.014 Ratings
    Mobile optimization / responsive design9.03 Ratings10.019 Ratings
    Publishing workflow9.43 Ratings10.019 Ratings
    Form generator9.43 Ratings10.017 Ratings
    Web Content Management
    Comparison of Web Content Management features of Acoustic Content and Salesforce CMS
    Feature
    Acoustic Content
    8.8
    3 Ratings
    18% above category average
    Salesforce CMS
    10.0
    21 Ratings
    31% above category average
    Content taxonomy8.33 Ratings10.018 Ratings
    SEO support8.43 Ratings10.017 Ratings
    Bulk management8.93 Ratings10.019 Ratings
    Availability / breadth of extensions9.43 Ratings10.019 Ratings
    Community / comment management8.93 Ratings10.021 Ratings
    Best Alternatives
    Acoustic ContentSalesforce CMS
    Small Businesses
    Umbraco CMS
    Score6.8 out of 10
    Umbraco CMS
    Score6.8 out of 10
    Medium-sized Companies
    Square Online
    Score7.4 out of 10
    Square Online
    Score7.4 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Acoustic ContentSalesforce CMS
    Likelihood to Recommend
    8.3
    (4 ratings)
    10.0
    (25 ratings)
    Usability
    -
    (0 ratings)
    10.0
    (10 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (7 ratings)
    User Testimonials
    Acoustic ContentSalesforce CMS
    Likelihood to Recommend
    Acoustic
    We can organize all our content easily by uploading content files and other digital assets. CMS smart AI generates metadata by tagging them automatically which helps us to sort our content into different categories. CMS content modeling feature helps us to visualize our content structure, assemble them in an intelligent manner and reuse the content whenever we want to for different purposes.
    Incentivized
    Read full review
    Salesforce
    When managing a team of 30 or more technician the tools available for a scheduler are incredible. The system sync's quickly so all schedulers can be looking at the same Gantt and see what changes have been made or need to be made. If you have too small of a team this service would be overkill especially given the cost.
    Incentivized
    Read full review
    Pros
    Acoustic
    • Creating separate pages is easy and straightforward and only requires basic basic knowledge to get started
    • Advanced API calls can be easily built.
    Read full review
    Salesforce
    • It has a very smooth integration with Salesforce and third-party tools, ensuring easy tracking of policies and assets.
    • It also has impressive security features like used-based permissions and encrypted data.
    • Everything can be managed from a centralized place which saves a lot of time.
    Incentivized
    Read full review
    Cons
    Acoustic
    • The organization of the application is poor and some elements could be more easily accessible not buried in menus.
    • There is little to no community around the application and what does exist is out of date.
    • Does not work well with our IBM applications as well as you would expect, which seems a common issue with IBM products.
    Incentivized
    Read full review
    Salesforce
    • I find that the more complex you make things it starts to hit load times quite hard.
    • Additional tracking and analytics for the pages/emails would be nice.
    • Version control with autosaves and regular saves so you can tell the difference with 15-minute intervals.
    Incentivized
    Read full review
    Likelihood to Renew
    Acoustic
    No answers on this topic
    Salesforce
    It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
    Incentivized
    Read full review
    Usability
    Acoustic
    No answers on this topic
    Salesforce
    Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
    Incentivized
    Read full review
    Reliability and Availability
    Acoustic
    No answers on this topic
    Salesforce
    Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
    Incentivized
    Read full review
    Performance
    Acoustic
    No answers on this topic
    Salesforce
    Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
    Incentivized
    Read full review
    Support Rating
    Acoustic
    No answers on this topic
    Salesforce
    I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
    Incentivized
    Read full review
    In-Person Training
    Acoustic
    No answers on this topic
    Salesforce
    Since I attended training from one of our senior resource in organizations I didn't face any issues
    Incentivized
    Read full review
    Online Training
    Acoustic
    No answers on this topic
    Salesforce
    N/A. I wasn't present for vendor-provided training.
    Incentivized
    Read full review
    Implementation Rating
    Acoustic
    No answers on this topic
    Salesforce
    I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
    Incentivized
    Read full review
    Alternatives Considered
    Acoustic
    Added benefit
    Incentivized
    Read full review
    Salesforce
    As our business heavily relies on Sales Cloud, Service Cloud, and Marketing Cloud, we need a CMS that works natively with our existing Salesforce Data. Other platforms would require third-party connectors or custom API development, making integration more complex and expensive. Salesforce allows us to manage content once and distribute it across multiple touchpoints. It also delivers personalized marketing content based on CRM data.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Acoustic
    No answers on this topic
    Salesforce
    N/A. I did not help purchase Salesforce and am unaware of our contract details.
    Incentivized
    Read full review
    Scalability
    Acoustic
    No answers on this topic
    Salesforce
    Its highly reliable when it comes to usage with high availability and robust infrastructure
    Incentivized
    Read full review
    Professional Services
    Acoustic
    No answers on this topic
    Salesforce
    N/A. I've never used Salesforce professional services.
    Incentivized
    Read full review
    Return on Investment
    Acoustic
    • With the AI based content organizer in place, we can focus more on the content creation.
    • Acoustic Content makes sure your content is safe and secure with its Content Delivery Networks and we can easily pull out the right content into our channels with the help of its REST APIs.
    • With their rich Digital Asset Management capabilities, we can find most suitable images to go with your content
    Incentivized
    Read full review
    Salesforce
    • It allows me to keep a close eye on all of my performance metrics through the Dashboard Reporting, ie what my sales pipeline looks like, how much it's changed in the last 60 days, new opportunities created in the last 7 days, # of emails sent for the week, etc. The ease of the design and output make it really easy to check my progress throughout the day to find where I have holes and am falling short on my personal and work goals. It's resulted in greater transparency with my Mgmt Team and shorter 1-on-1 mtgs with my boss as he can see exactly where I am at all times (to be fair, I'm a senior sales rep, so he pretty much lets me do my job completely unfettered), but it does prove that I am continually producing which recently resulted in a raise I didn't even ask for.
    • The SF repository is so detailed that I don't have to spend tons of time finding frequently used websites attached to a client or see what all interactions with the company look like. Even though I don't use SF for my bulk emails and email sequences, SF provides me with an email to use in the bcc of these emails which links everything back to SF. I find that extremely helpful. This really impacts my efficiency and I can honestly say that once I started using all the functionality of data management, it saved me about 20% of my time/week that I could then allocate towards other revenue-generating tasks like prospecting and account management. The more time I have for those, the better. My year-over-year on accounts 1 year and older just grew by 17% this last year.
    Incentivized
    Read full review
    ScreenShots

    Acoustic Content Screenshots

    Screenshot of Cognitive TaggingScreenshot of Flexible, Easy EditingScreenshot of Automatic renditions createdScreenshot of Card-based Asset Library