7Sheep vs. OneSignal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
7Sheep
Score 8.0 out of 10
Small Businesses (1-50 employees)
7Sheep is a marketing automation tool that concentrates on delivering features for what they consider 7 key components of marketing automation software: contact storage, form building, automation triggers, e-mail and text message campaigns, prospect tracking, integration and translation interface.
$59
Single User
OneSignal
Score 8.0 out of 10
N/A
OneSignal’s omnichannel customer engagement platform offers push notifications, email, in-app messages, and SMS. OneSignal’s automated customer Journeys and one-off campaigns allow users to create messaging strategies that convert, inform, and retain audiences, with little to no coding required for setup.
$9
per month
Pricing
7SheepOneSignal
Editions & Modules
Entrepreneur
$59
Single User
Small Team
$249
Per month, up to 5 Users
Business
$389
Per month, up to 10 users
Enterprise
$0
Above 10 users
Growth
9+
per month
Professional
999+
per month
Free
Free
Enterprise
Custom Pricing
Offerings
Pricing Offerings
7SheepOneSignal
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
7SheepOneSignal
Features
7SheepOneSignal
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
7Sheep
7.3
Ratings
4% below category average
OneSignal
-
Ratings
WYSIWYG email editor8.30 Ratings00 Ratings
Dynamic content6.90 Ratings00 Ratings
Ability to test dynamic content5.90 Ratings00 Ratings
Landing pages6.60 Ratings00 Ratings
A/B testing6.30 Ratings00 Ratings
Mobile optimization7.80 Ratings00 Ratings
Email deliverability reporting8.40 Ratings00 Ratings
List management7.90 Ratings00 Ratings
Triggered drip sequences7.60 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
7Sheep
7.4
Ratings
5% below category average
OneSignal
-
Ratings
Lead nurturing automation8.00 Ratings00 Ratings
Lead scoring and grading6.60 Ratings00 Ratings
Data quality management7.80 Ratings00 Ratings
Automated sales alerts and tasks7.10 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
7Sheep
8.6
Ratings
15% above category average
OneSignal
-
Ratings
Calendaring9.10 Ratings00 Ratings
Event/webinar marketing8.00 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
7Sheep
8.3
Ratings
10% above category average
OneSignal
-
Ratings
Social sharing and campaigns8.30 Ratings00 Ratings
Social profile integration8.30 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
7Sheep
6.8
Ratings
7% below category average
OneSignal
-
Ratings
Dashboards6.40 Ratings00 Ratings
Standard reports6.40 Ratings00 Ratings
Custom reports7.60 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
7Sheep
7.6
Ratings
2% above category average
OneSignal
-
Ratings
API8.50 Ratings00 Ratings
Role-based workflow & approvals6.80 Ratings00 Ratings
Customizability7.80 Ratings00 Ratings
Integration with Salesforce.com7.30 Ratings00 Ratings
Best Alternatives
7SheepOneSignal
Small Businesses
Vbout
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Score 9.9 out of 10
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Vbout
Score 9.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
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Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
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User Ratings
7SheepOneSignal
Likelihood to Recommend
8.1
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
8.2
(0 ratings)
-
(0 ratings)
Usability
7.0
(0 ratings)
8.0
(0 ratings)
Support Rating
8.2
(0 ratings)
7.1
(0 ratings)
User Testimonials
7SheepOneSignal
Likelihood to Recommend
I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.
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I think One Signal is very well suited for mobile app owners who want to be in touch with their user base more easily by sending push notifications and in-app messages. I'm not sure how well that works for SMS messaging as I haven't yet tried it. I wouldn't necessarily recommend it if your in-apps are very rare.
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Pros
  • Affordability: the only solution we found on the market that gave us what we needed at a price we can afford!
  • Flexibility: 7Sheep seems to offer enough flexibility in the advance features that we can customise it as we need.
  • It's easy enough for our whole team to be able to use.
  • Their team is helpful and supportive.
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  • Send instant notifications without any delay.
  • Provide all the necessary features for testing.
  • Highly cost effective.
  • Great system to handle huge volume.
  • Great customer support.
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Cons
  • The personalized tags cannot be accessed from the menu/page you create your emails. I get around this by opening two windows, but in the future this might be an improvement.
  • I needed to create custom reports in order to get the overview on the campaigns that I needed. More generic reporting would be a useful feature.
  • I would like to be able to duplicate e-mail campaigns across different activities/databases. I could set up a mailing template for this but sometimes it would be good to be able to just re-create a particular campaign that we received a good response to for another, entirely different, activity.
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  • They should develop features a bit faster as per user requirements.
  • Old users should get freemium model for new features.
  • Admin can look a bit better.
  • In-built and easy to use segmentation should be there too.
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Likelihood to Renew
The tool serves our needs and we like the user interface. The few times we contacted support they were super helpful and responsive. When we asked for more integrations they confirmed the integrations we need (e.g. Hipchat) for the near future.
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No answers on this topic
Usability
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
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I give an 8 in this question mainly for 2 reasons: the products even if they look like complete and are highly customizable and usable, they are still missing some logical features. For example, send messages to a list of users - now days you can do it with postman and get calls. A second example is App messaging that is still in development and has many opportunities.
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Support Rating
With both chat and email support I have always had enough ways to get through to them! Their support is good, honest and most importantly supportive. They helped us set up and start using the tool when we got stuck. Moving from Mailchimp where there were some semantic lessons to learn and they took the time to help us get used to 7Sheep
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Their customer support has been top-notch. They are able to assist you in getting through any problems that you may have and respond in a very timely manner. I've dealt with them on 4-5 instances over the years and my issues were always resolved within a matter of a few business days.
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Alternatives Considered
I've used MailChimp before and I liked their product as well, however, data protection is key in our organization. As we are working in multiple countries, some of which have very strict data protection laws, and it was important that we kept the data stored on servers in Europe. MailChimp's servers are in the US, as is the case for many other similar companies. That alone was a major reason for us to go with 7Sheep, which is a European company that keeps all data stored on servers in Europe
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Look Firebase is a complete platform that includes a Push notification/InApp space. We had a lot of troubles while implementing Firebase: sometimes we thought it was ready until we tried to attach an image for Push notifications. This being said, the developers had to review the integration several times until we decided to change to OneSignal. Also while using Firebase I was not convinced with the look and feel of the Notifications. My vote here is OneSignal.
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Return on Investment
  • I was previously part of a survey with 7Sheep and results showed that we were saving 20 mins per participant per event we held, a working week for an event of 100 people.
  • Automating our operational logic with the admin triggers in 7Sheep means there is no time lag between tasks and teams, certainly greater efficiency.
  • Tracking engagement on our site and with our outbound campaigns means better and faster reporting and enables us to report on impact in a more quantifiable way. (On the human side, my team members get positive feedback from our target audiences which is very motivating. It is nice to see data backed up by people.)
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  • We've seen direct-purchase conversions on new offers.
  • It does a great job of driving traffic to off-site locations like YouTube for new videos.
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ScreenShots

7Sheep Screenshots

Screenshot of Welcome pageScreenshot of Consolidated Contact/prospect View with TrackingScreenshot of Drag and drop HTML e-mail editorScreenshot of Create field for formScreenshot of Edit field for formScreenshot of E-mail delivery statistics