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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    6sense

    Score8.7 out of 10
    N/AThe 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team. 6sense uncovers anonymous buying behavior, prioritizes accounts for sales and marketing, and enables them to engage resistant buying teams with personalized, multi-channel, multi-touch campaigns. 6sense helps revenue teams know everything they need to know about their buyers so they can…N/A

    DemandScience

    Score9.8 out of 10
    N/ADemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.N/A
    Pricing
    6senseDemandScience
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    6senseDemandScience
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    6senseDemandScience
    Considered Both Products
    6sense
    Chose 6sense
    Overall, 6sense made more sense to our company when comparing it to the others in the market. the integrations with our tools was a breeze and the sales enablement side of 6sense was easy to follow and in a place that makes sense for them.
    Incentivized
    DemandScience
    Chose DemandScience
    The leads that we have received from DemandScience have been of excellent quality and a lower overall cost that previous vendors.
    Incentivized
    Key User Insights
    Would buy again
    94%
    Would buy again
    214 Answers
    88%
    Would buy again
    66 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    152 Answers
    96%
    Delivers good value for the price
    64 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    217 Answers
    89%
    Happy with the feature set
    67 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    134 Answers
    83%
    Lived up to sales and marketing promises
    60 Answers
    Implementation went as expected
    93%
    Implementation went as expected
    129 Answers
    86%
    Implementation went as expected
    63 Answers
    Features
    6senseDemandScience
    Engagement
    Comparison of Engagement features of 6sense and DemandScience
    Feature
    6sense
    7.8
    84 Ratings
    4% below category average
    DemandScience
    -
    Ratings
    Automated routing and prioritization8.068 Ratings00 Ratings
    Customer interaction histories8.077 Ratings00 Ratings
    Syndicated content7.656 Ratings00 Ratings
    Personalization7.770 Ratings00 Ratings
    Engagement data tracking8.081 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of 6sense and DemandScience
    Feature
    6sense
    7.9
    82 Ratings
    1% above category average
    DemandScience
    -
    Ratings
    Ad campaign creation8.177 Ratings00 Ratings
    Display advertising7.979 Ratings00 Ratings
    Contextual advertising8.068 Ratings00 Ratings
    Social advertising7.874 Ratings00 Ratings
    Ad reporting and analytics7.980 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of 6sense and DemandScience
    Feature
    6sense
    8.4
    94 Ratings
    3% above category average
    DemandScience
    -
    Ratings
    Standard visitor segmentation8.691 Ratings00 Ratings
    Behavioral visitor segmentation8.293 Ratings00 Ratings
    ABM sales intelligence8.387 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of 6sense and DemandScience
    Feature
    6sense
    8.4
    99 Ratings
    7% above category average
    DemandScience
    -
    Ratings
    3rd party intent signals8.597 Ratings00 Ratings
    Downstream intent signals8.291 Ratings00 Ratings
    Account identification8.495 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of 6sense and DemandScience
    Feature
    6sense
    7.8
    84 Ratings
    7% below category average
    DemandScience
    -
    Ratings
    Automated workflow & orchestration7.884 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of 6sense and DemandScience
    Feature
    6sense
    -
    Ratings
    DemandScience
    7.8
    17 Ratings
    1% below category average
    Audience profiling and targeting00 Ratings8.617 Ratings
    Content performance analytics00 Ratings7.614 Ratings
    Campaign optimization dashboard00 Ratings7.210 Ratings
    Best Alternatives
    6senseDemandScience
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    ZoomInfo Marketing
    Score7.8 out of 10
    Contently
    Score9.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    6senseDemandScience
    Likelihood to Recommend
    8.7
    (223 ratings)
    7.6
    (75 ratings)
    Likelihood to Renew
    9.0
    (13 ratings)
    6.0
    (2 ratings)
    Usability
    10.0
    (27 ratings)
    6.9
    (3 ratings)
    Availability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (28 ratings)
    5.0
    (69 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (4 ratings)
    1.5
    (3 ratings)
    Configurability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    6senseDemandScience
    Likelihood to Recommend
    6sense
    6sense is great when used for sales insight, especially in scenarios where sales teams need to prioritize accounts based on buying intent. When we want to identify which accounts are actively researching a product category or specific keywords, 6sense provides visibility into anonymous website visits and intent signals. 6sense can do better in terms data enrichment—such as updating or verifying contact details before import to CRM. While 6sense offers some enrichment features, tools like ZoomInfo is generally more robust to maintaining accurate contact-level data.
    Incentivized
    Read full review
    DemandScience
    Demand Science did deliver the quantity of leads without issue. The data for a few was not accurate (bounced when following up). But they agreed to make good by providing substitute leads to meet the quota. Towards the end of my project, they lost a few folks, and so the end of my campaign got a little rough as they were taking over some assignments midway. But we ultimately completed the SOW. I will say that the leads did not perform well in our email cadence - none converted. However, this was a test of the concept for us. Content syndication had a lower cost per qualified lead than some other tactics, so we tested it. Your results may vary, based on your follow-up and your market.
    Incentivized
    Read full review
    Pros
    6sense
    • I think one of my favorite features are the Bombora Surge topics, I'm able to take a topic that a segment is really highly active in and create an outbound sequence based on that, just targeting certain personas. Like on the buying committee, identifying activity. I can create an end-to-end campaign just with 6sense data.
    Incentivized
    Read full review
    DemandScience
    • The initial pitch and contact from Mason used "show me you know me" well, which we felt was a good sign of company culture and approach to database marketing.
    • Delivery of leads was ahead of schedule.
    • They set expectations, and then delivered what they said they would.
    • The leads matched our criteria as agreed.
    • Regular check ins and catch ups, and patience when thing were taking a bit of time to get sorted here.
    Incentivized
    Read full review
    Cons
    6sense
    • I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.
    Incentivized
    Read full review
    DemandScience
    • We would like to see more proactive communication on what's working and what's not without requiring a meeting - regular reporting cadence to assess asset quality
    • A dashboard view might be nice as well, again, so we can look at an asset and see how it's performing (or if it isn't) without having to wait on a rep to pull a report or schedule a walkthrough
    Incentivized
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    Likelihood to Renew
    6sense
    I love the tool, it makes everything we do more powerful and accurate. I'd shout it from the rooftops any day of the week. Using this tool will take your marketing efforts to the next level, no matter where you're starting from. No need to have prior experience with the tool for it to work for you
    Incentivized
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    DemandScience
    Our executives decided to not renew because we were not seeing the ROI they were looking for. However, our executives did not make the best decisions on the data Demand Science provided.
    Incentivized
    Read full review
    Usability
    6sense
    The platform is pretty straightforward as far as creating new segments and what's available to do so. The launch of digital advertising has greatly improved in recent months which has been great for our digital team. Adding or removing users and updating integration points is pretty easy as well. Reporting has also been recently updated which makes reporting on usage and ROI much easier too.
    Incentivized
    Read full review
    DemandScience
    The leads were pretty straight forward. However, their appointment setting did not integrate well into our system and many of the meetings didn't occur. I had to chase a lot of prospects and many times Demand Science didn't provide direct dials.
    Incentivized
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    Reliability and Availability
    6sense
    I've never noticed it being down but I rarely log into the web interface
    Incentivized
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    DemandScience
    No answers on this topic
    Performance
    6sense
    Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
    Incentivized
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    DemandScience
    No answers on this topic
    Support Rating
    6sense
    We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
    Incentivized
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    DemandScience
    Our rep is always available and quickly responds to any question we have. I haven't worked with other partners who are as proactive and excited to help us as our DemandScience rep is. He reaches out with new ideas and suggestions frequently. They are happy to make any changes needed to the campaigns and make those changes quickly and efficiently. They work well with our execution agency, but are also happy to meet with us directly to provide insights and support.
    Incentivized
    Read full review
    Online Training
    6sense
    It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
    Incentivized
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    DemandScience
    No answers on this topic
    Implementation Rating
    6sense
    dont implement it
    Incentivized
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    DemandScience
    They did extremely well. However, our executives did a poor job in defining our ICP so we didn't get the maximum benefit out of it.
    Incentivized
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    Alternatives Considered
    6sense
    6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
    Incentivized
    Read full review
    DemandScience
    I've not used another content syndication company, and I probably won't after the lack of results we've had. I have used direct email organizations, and they are stronger but also more expensive, so you have to weigh your priorities. I could see if you were selling a specific product or software and how this could be beneficial, but I'd steer away from it for services.
    Incentivized
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    Scalability
    6sense
    Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
    Incentivized
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    DemandScience
    No answers on this topic
    Return on Investment
    6sense
    • One of the big things, I think 6sense does a really good job is increasing the amount of pipeline that is generated within our organization. It's definitely one of the underrated things is I would say mental health, cold calling is very difficult. 6sense really makes it a lot easier to not stress out nearly as much going into these cold calls. Of course it is still going to happen, people are going to hang up, but I felt that people felt more confident going into these phone calls.
    Incentivized
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    DemandScience
    • We have been able to grow our lead numbers with high quality leads at a reasonable cost
    • We have been able to generate just the leads we want to support our Business Development team
    • We have been able to get our content in front of our specific TAL
    Incentivized
    Read full review
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