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360 View vs. Broadridge Client Information Management

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    360 View

    Score9 out of 10
    N/A360 View is a growth platform developed for banks and credit unions, providing the tools necessary to maximize salesteams' performance. The vendor states their solution goes beyond CRM, allowing users to gain insight into customer profitability, automate marketing campaigns, and track goals and incentives, while providing richer relational experiences that are personalized to every customer’s unique needs.N/A

    Broadridge Client Information Management

    Score9 out of 10
    N/ABroadridge Client Information Management is a CRM solution designed to improve the capture, flow, storage, accessibility and management of client information. It is designed to enable high-velocity client onboarding and protect client data across the relationship life cycle by eliminating paper and reducing risky integration layers.N/A
    Pricing
    360 ViewBroadridge Client Information Management
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    360 ViewBroadridge Client Information Management
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    User Ratings
    360 ViewBroadridge Client Information Management
    Likelihood to Recommend
    9.0
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    360 ViewBroadridge Client Information Management
    Likelihood to Recommend
    360 View (inBusiness Services)
    360 View is well-suited and even originally designed for financial institutions and banks. It does a great job at large and small scale monitoring of customers and their amount of involvement in your organization. I'd say that 360 View is not well-suited for most organizations that are not in the finance industry (although you could make it work if you need to)
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    Broadridge
    This is well suited in the investment services area especially for multiple users and those working on a remote basis. A full integration of activity such as transactions, daily activity, client reporting, account updates, account processing are available. Majority of systems are real time for all end users as well as clients who choose to do so. Better feed back and notification on updates would be helpful.
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    Pros
    360 View (inBusiness Services)
    • Advanced customer profile details
    • Effective campaign creation tools
    • Record and activity logging
    • Multi-location monitoring and management
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    Broadridge
    • Interfaces with client view on mobile devices
    • Strong library of compliance approved marketing materials
    • Several methods of sorting, reporting, and documenting are available to the user.
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    Cons
    360 View (inBusiness Services)
    • User interface
    • Speed
    • Integrations
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    Broadridge
    • Better customization of labelling would be helpful on reports
    • Alert notification of chosen activities could be implemented
    • A favorites of certain functions would be helpful to streamline navigation
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    Alternatives Considered
    360 View (inBusiness Services)
    Salesforce CMS is probably one of the most used CRMs out there and is great for a business that wants to create a completely custom solution for their CRM needs, but 360 View is a platform design specifically for bankers and therefore has pre-built functions that help us to quickly create the measurements, categories, and processes we need to
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    Broadridge
    Artisan was evaluated but seen as a more costly system with too much customization needed. Broadridge Client Information Management is ready to use and the build out is less of a necessity. Artisan is available to those who would like more of a work in progress. We did also review XTIVA but it was cumbersome when bringing in outside, direct data.
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    Return on Investment
    360 View (inBusiness Services)
    • 360 View has allowed us to place customers in marketing funnels and target specific campaigns to move them further down the funnel.
    • We can easily group customers in profitability categories and determine what relationships we need to develop.
    • We have been able to create custom NPS scorecards to find our promoters.
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    Broadridge
    • Positive in that many marketing services are available that I had once paid to receive.
    • Positive in the data collection service for performance reporting as a time saver
    • Positive in retrieval of statements, tax reports on an annual and archive basis.
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