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1ShoppingCart vs. Bronto Marketing Platform (discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    1ShoppingCart

    Score8.8 out of 10
    N/A1ShoppingCart is a shopping cart and eCommerce software featuring integrated eCommerce, email, and online marketing software tools. The platforms is owned and supported by Web.com.

    $34

    per month

    Bronto Marketing Platform (discontinued)

    Score7.9 out of 10
    N/AThe Bronto Marketing Platform was an email marketing solution from Oracle which was acquired from NetSuite in 2016. It was optimized for creating automated, yet personalized emails, and subscriber profile segments, analyzing click and visit behavior, and tracking geolocation. It has since been discontinued.N/A
    Pricing
    1ShoppingCartBronto Marketing Platform (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    1ShoppingCartBronto Marketing Platform (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsRequest pricing at info@bronto.com.
    More Pricing Information
    Features
    1ShoppingCartBronto Marketing Platform (discontinued)
    Online Storefront
    Comparison of Online Storefront features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    4.6
    4 Ratings
    52% below category average
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Product catalog & listings6.03 Ratings00 Ratings
    Product management2.14 Ratings00 Ratings
    Bulk product upload8.02 Ratings00 Ratings
    Branding7.03 Ratings00 Ratings
    Mobile storefront5.02 Ratings00 Ratings
    Product variations5.02 Ratings00 Ratings
    Website integration2.54 Ratings00 Ratings
    Visual customization1.84 Ratings00 Ratings
    CMS3.84 Ratings00 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    3.3
    4 Ratings
    80% below category average
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Abandoned cart recovery2.53 Ratings00 Ratings
    Checkout user experience4.14 Ratings00 Ratings
    Online Payment System
    Comparison of Online Payment System features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    5.8
    4 Ratings
    35% below category average
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    eCommerce security5.84 Ratings00 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    6.4
    4 Ratings
    19% below category average
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Promotions & discounts8.03 Ratings00 Ratings
    Personalized recommendations9.03 Ratings00 Ratings
    SEO2.14 Ratings00 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    6.9
    3 Ratings
    15% below category average
    Bronto Marketing Platform (discontinued)
    -
    Ratings
    Multi-site management10.02 Ratings00 Ratings
    Order processing4.13 Ratings00 Ratings
    Inventory management9.02 Ratings00 Ratings
    Shipping9.02 Ratings00 Ratings
    Custom functionality2.53 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    -
    Ratings
    Bronto Marketing Platform (discontinued)
    7.4
    58 Ratings
    7% below category average
    WYSIWYG email editor00 Ratings7.050 Ratings
    Dynamic content00 Ratings6.450 Ratings
    Ability to test dynamic content00 Ratings6.449 Ratings
    Landing pages00 Ratings4.525 Ratings
    A/B testing00 Ratings9.055 Ratings
    Mobile optimization00 Ratings7.850 Ratings
    Email deliverability reporting00 Ratings9.458 Ratings
    List management00 Ratings7.456 Ratings
    Triggered drip sequences00 Ratings8.448 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of 1ShoppingCart and Bronto Marketing Platform (discontinued)
    Feature
    1ShoppingCart
    -
    Ratings
    Bronto Marketing Platform (discontinued)
    7.6
    57 Ratings
    1% below category average
    Dashboards00 Ratings7.857 Ratings
    Standard reports00 Ratings7.856 Ratings
    Custom reports00 Ratings7.143 Ratings
    Best Alternatives
    1ShoppingCartBronto Marketing Platform (discontinued)
    Small Businesses
    Ecwid by Lightspeed
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Shopify Plus
    Score9 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    IBM Digital Commerce
    Score9 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    1ShoppingCartBronto Marketing Platform (discontinued)
    Likelihood to Recommend
    2.0
    (6 ratings)
    8.1
    (60 ratings)
    Likelihood to Renew
    5.5
    (2 ratings)
    8.0
    (5 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    1.0
    (1 ratings)
    2.0
    (2 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    1ShoppingCartBronto Marketing Platform (discontinued)
    Likelihood to Recommend
    Newfold Digital (Endurance + Web.com)
    Right now it isn't well suited for anything [in my opinion]. It is not being maintained and many of the important functions one got it for in the first place simply do not work and no one is doing anything about it. A number of my colleagues use it too and we are all looking for an alternative. I'd never recommended it to anyone and have steered clients and colleagues away from it.
    Read full review
    The Bronto Marketing Platform
    If you're a mid-size to larger business and rely on regular email engagement from customers, then Bronto Marketing Platform could be a potentially great partner if not game-changer for how you've been doing email campaign management previously. Their automation tools and development interface is amicable. The amount of data that's collected and available from engagement with subscribers through their tools can be overwhelming. Still, if you enjoy digging into every kernel of possible user activity information, you'll love it.
    Incentivized
    Read full review
    Pros
    Newfold Digital (Endurance + Web.com)
    • Manages the ins and outs of a payment process
    • Direct integration with many marketing platforms for quick data sharing
    • Ability to add additional marketing messaging to the process and further cross-sell
    Incentivized
    Read full review
    The Bronto Marketing Platform
    • It's easy to work with – it has seamless integration across all platforms, which helps when you're working with big clientele.
    • It's logically organized, which can't be said of all ESP's.
    • It has the LIVE CHAT support. A lot of email marketing clients simply don't have that. It's the little things!
    Incentivized
    Read full review
    Cons
    Newfold Digital (Endurance + Web.com)
    • The UI needs improvement. There are other systems out there that are more intuitive.
    • Customizing/branding a shopping cart page can be a little tricky - when it should be very simple.
    Incentivized
    Read full review
    The Bronto Marketing Platform
    • Segmenting- although there's a lot that can be done with segmenting audiences, there's a bit of a learning curve when it comes to setting up segments. Wish it was more intuitive.
    • Workflows- setting up automation workflows requires some practice and I've needed to consult a Bronto support person each time I set up a new workflow.
    • Bronto Pop-up manager- we use this feature, not sure how common it is among Bronto clients, but there is overall some improvement needed with this tool. There is limited capability to update the look and feel of the pop-up manager, and we've run into some conflicts with other pop-ups on our website interfering with the Bronto pop-up.
    Incentivized
    Read full review
    Likelihood to Renew
    Newfold Digital (Endurance + Web.com)
    If I were in charge of the renewal decision I would really take a look at 1SC vs. Infusionsoft. There are many ways each are great and many ways they are different. I would look at what was best for my company and make the choice accordingly. I find that Infusionsoft has many more ways to intuitively market, segment and cultivate new leads and grow the business as a whole than 1SC currently has.
    Read full review
    The Bronto Marketing Platform
    Never really had any issues that caused out-of-the-ordinary frustration levels. Of course, you'll have days where the learning curve of using a tool gets challenging. Still, I don't remember ever really coming across an obstacle or roadblock while using the tool because of a feature or function it just couldn't do successfully or at all. Customer support was always available as needed, and it was generally easy to find answers to questions when they arose.
    Incentivized
    Read full review
    Usability
    Newfold Digital (Endurance + Web.com)
    No answers on this topic
    The Bronto Marketing Platform
    Usability is great. Very intuitive drag-and-drip metaphor for building automations. And the UI is very user-centric. It constantly prompts you with suggestions and next steps such that you hardly have to refer to the (excellent) documentation.
    Read full review
    Reliability and Availability
    Newfold Digital (Endurance + Web.com)
    No answers on this topic
    The Bronto Marketing Platform
    I never experienced any downtime.
    Read full review
    Performance
    Newfold Digital (Endurance + Web.com)
    No answers on this topic
    The Bronto Marketing Platform
    No issues.
    Read full review
    Support Rating
    Newfold Digital (Endurance + Web.com)
    Why can't I give it a MINUS 1 million??? There is effectively no support.
    Read full review
    The Bronto Marketing Platform
    They used to be good, but they've evolved into a monolithic bureaucratic nightmare after the Netsuite / Oracle acquisition. Can't talk to anyone that actually knows the system and support tickets seem to go days or weeks without responses and resolution.
    Incentivized
    Read full review
    Online Training
    Newfold Digital (Endurance + Web.com)
    No answers on this topic
    The Bronto Marketing Platform
    They have lots of videos on list importing / segmentation / report customization etc. when you sign on they give a link to online tutorials and documentation which is very helpful. They have very helpful PDFs on how to import / set up platform
    Read full review
    Implementation Rating
    Newfold Digital (Endurance + Web.com)
    No answers on this topic
    The Bronto Marketing Platform
    Easy to set up.
    Read full review
    Alternatives Considered
    Newfold Digital (Endurance + Web.com)
    1ShoppingCart is the best solution for entrepreneurs who need a shopping cart solution. It is much easier to manage than Infusionsoft. The price point is much less than Infusionsoft. I recommend anyone considering Infusionsoft have a dedicated expert in that program on their team because of it's complexity. 1ShoppingCart does not require this because it is more user friendly
    Incentivized
    Read full review
    The Bronto Marketing Platform
    Bronto hits the sweet spot for us. It is most similar to the Salesforce family of products. Salesforce however can feel cluttered and configuration and setup can be time consuming and confusing. Bronto is much more streamlined and also has features built in that may require additional purchases in the Salesforce world. Adobe Campaign is a very powerful solution and can do many things hard to achieve in Bronto. However, Campaign is much more of a developer tool where Bronto is easy to learn and use right out of the box.
    Incentivized
    Read full review
    Return on Investment
    Newfold Digital (Endurance + Web.com)
    • Better customer service would be helpful, as previously stated if needed to have the customer service calls not be a fee based call and instead included in the price and not an "add on" cost.
    • Just having the ability to connect 1shoppingCart with other systems, such as Wordpress and LeadPages helps to connect all the dots to my sales pages.
    Read full review
    The Bronto Marketing Platform
    • Offering great reporting for tracking everything. I can see what emails are working (I track on a monthly basis) and what people are clicking.
    • A/B split testing lets us try different things. Try this and that.
    • Creating lists and segments of subscribers lets us look at who is the best performing contacts. Really get 'into the data' and understand what is working and what is not.
    Incentivized
    Read full review
    ScreenShots