123FormBuilder vs. Gravity Forms

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
123FormBuilder
Score 8.0 out of 10
N/A
123ContactForm is an online form and survey builder. Its drag and drop interface doesn't require coding skills, thus it can be used by both technical and non-technical people. The web forms can be integrated with various 3rd party apps and can be fully customized to match business or individual needs.
$37
per month per user
Gravity Forms
Score 8.9 out of 10
N/A
Gravity Forms from Rocketgenius is a form builder plugin on WordPress used to add a survey feature to websites.N/A
Pricing
123FormBuilderGravity Forms
Editions & Modules
Gold
$37.00
per month per user
Platinum
$49.00
per month per user
Diamond
$99.00
per month per user
Enterpise
$225
per month per user
Basic
Free
No answers on this topic
Offerings
Pricing Offerings
123FormBuilderGravity Forms
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount of up to 50% available for annual pricing.
More Pricing Information
Community Pulse
123FormBuilderGravity Forms
Features
123FormBuilderGravity Forms
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
123FormBuilder
-
Ratings
Gravity Forms
7.0
Ratings
13% below category average
Survey templates00 Ratings9.00 Ratings
Themes00 Ratings6.00 Ratings
Custom logo/branding00 Ratings6.00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
123FormBuilder
-
Ratings
Gravity Forms
8.0
Ratings
6% below category average
Changes to live survey00 Ratings9.00 Ratings
Question design help00 Ratings7.00 Ratings
Multiple question types00 Ratings8.00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
123FormBuilder
-
Ratings
Gravity Forms
7.0
Ratings
16% below category average
Survey logic flexibility00 Ratings7.00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
123FormBuilder
-
Ratings
Gravity Forms
9.8
Ratings
18% above category average
Response tracking00 Ratings9.00 Ratings
Data export00 Ratings10.00 Ratings
Standard reports00 Ratings10.00 Ratings
Custom reports00 Ratings10.00 Ratings
Analytics00 Ratings10.00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
123FormBuilder
-
Ratings
Gravity Forms
8.0
Ratings
8% below category average
Access controls00 Ratings8.00 Ratings
Compliance00 Ratings8.00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
123FormBuilder
-
Ratings
Gravity Forms
9.0
Ratings
9% above category average
Vendor-offered crowdsourcing00 Ratings9.00 Ratings
Respondent restrictions00 Ratings9.00 Ratings
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123FormBuilderGravity Forms
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User Ratings
123FormBuilderGravity Forms
Likelihood to Recommend
1.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
6.0
(0 ratings)
10.0
(0 ratings)
Usability
8.0
(0 ratings)
10.0
(0 ratings)
Availability
8.0
(0 ratings)
-
(0 ratings)
Performance
9.0
(0 ratings)
-
(0 ratings)
Support Rating
7.0
(0 ratings)
10.0
(0 ratings)
Online Training
8.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.0
(0 ratings)
10.0
(0 ratings)
Configurability
9.0
(0 ratings)
-
(0 ratings)
Ease of integration
9.0
(0 ratings)
-
(0 ratings)
Product Scalability
7.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(0 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
123FormBuilderGravity Forms
Likelihood to Recommend
In our case we used it in a range of varying scenarios across internal functions as well as for external clients. It is fairly well featured and suited for use across multiple use cases. Albeit we ended up not using the pay features because it was an occasional requirement for us, I think one of the areas where it would be well suited would be processes requiring online payments based on variable logic. The pricing structure ironically makes it less suited for the same scenario for users with limited requirements.
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Gravity Forms is fine for general use such as a contact form. It is not suitable for using in conjunction with their PayPal Checkout add-on.
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Pros
  • We could build html forms with little or no html experience. This is empowering.
  • We were notified right away when someone completed a form. This was helpful with scheduling workshops, among other things.
  • The reporting feature was great, as it was easy for administrators to see results at a glance.
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  • Gravity Forms seems to do well with accurately sending form submissions to recipients.
  • Gravity Form's Drag & Drop builder is easy to use.
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Cons
  • You need to be able to give your customers i.e. me the ability to be able to send an SMS to the consumers filling in our enquiry forms.
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  • Their PayPal checkout does not work as described.
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Likelihood to Renew
I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
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I need this for my forms and can't live without it.
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Usability
Easy to install and quickly explain to others how to use
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You can drag and drop to create great forms. It is simple to create and they give you great options you didn't know you wanted to use.
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Reliability and Availability
I did not encounter any blackout issues
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No answers on this topic
Performance
The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
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No answers on this topic
Support Rating
Very neutral, did not have to use support a lot
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Very responsive and helpful.
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Online Training
I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
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No answers on this topic
Implementation Rating
123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
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I tested it and liked it and went for it.
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Alternatives Considered
I think functionality between 123FormBuilder and other options is quite similar, in most cases. Where I found 123FormBuilder to be a significant winner was with regard to ease of use, and overall UX. Robust, simple, accessible, effective, and customizable are the keywords I'd highlight that helped me choose 123FormBuilder with complete confidence. That's not to say the other options will fail you, but you surely can't go wrong with 123FormBuilder.
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No answers on this topic
Scalability
It was easy to install and I believe that would make it easy to use across several websites
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No answers on this topic
Return on Investment
  • While looking at other task request systems like Zoho and Wrike. 123ContactForm has been the most cost-effective tool for building request forms that fit the needs of the creator and user.
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  • I recommended Gravity Forms to a client that accepts subscription payments online. After purchasing the plugin and the PayPal Checkout add-on, I spent hours and hours trying to get it to sync correctly with PayPal. It never did, so I ended up using PayPal's built-in buttons. Which defeated the whole purpose of purchasing Gravity Forms and the add-on. Gravity Form's support tried to help, but had no explanation as to why the PayPal checkout add-on wasn't working.
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ScreenShots

123FormBuilder Screenshots

Screenshot of the 123FormBuilder home pageScreenshot of the dashboardScreenshot of the form editorScreenshot of the new form windowScreenshot of where to add integrations to formsScreenshot of